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Charity of the Year

How UK firms run a year-long workplace charity partnership.

Running a Charity of the Year programme

A Charity of the Year programme picks a single charity to support for 12 months. It simplifies communications, builds a deeper relationship with the charity partner, and gives staff something concrete to rally behind.

This pillar covers how to choose a charity, run a fair staff vote, set fundraising targets, and report on outcomes at year-end. Articles coming soon.

All articles in Charity of the Year

Frequently asked questions

What is a Charity of the Year programme?▾

A Charity of the Year (CotY) programme is when a company picks one charity to support across all of its workplace giving activity for 12 months — fundraising events, matched donations, volunteer days. It concentrates impact and makes communications easier.